Hi, I’m Lisa.

I believe meaningful work deserves momentum, not burnout. That’s why I help founders go from “it’s all on me” to “this is actually working.”

I’m a strategic business operator and systems thinker, the person teams call when they’re stuck in the weeds and need someone to move things forward with clarity, speed, and care.

Over the past 15+ years, I’ve supported mission-driven teams from both sides of the spectrum — leading $750M Navy contracts and building new revenue streams for the Instafamous parenting brand Big Little Feelings. I bring structure and calm to fast-moving businesses, especially when the stakes are high and the path forward feels unclear.

  • How I Work

    • Completer-finisher energy: I bring things to life and see them through

    • Strategic problem-solving: I untangle chaos and find the next best move

    • Getting the best out of people and teams: leading with empathy, clarity, and direction

    • Working within constraints: time, budget, headcount while still building positive momentum

    • Deep care: for the work, for the people behind it, and for doing it right

  • Where I Add the Most Value

    • Operational strategy & execution

    • Business development & new revenue streams

    • Project Management & team leadership

    • Digital product suites & course launches

    • Marketing strategy & cross-channel content planning

    • Impact-driven initiatives & mission-aligned partnerships

    • Systems design & workflow optimization

    • Internal comms & founder support

    • Team structure & hiring support

    • Customer experience & backend ops

    • Change management during growth or transition

    • Process improvement in lean or remote teams

    • Ops & Productivity: Notion, Asana, Google Workspace, Slack, Trello

    • E-commerce & Funnels: Kajabi, Shopify, Klayvio, Komi, ShopMy

    • People Ops & Admin: Gusto, BILL, Dropbox, QuickBooks

    • Analytics & Reporting: Google Analytics, Looker Studio

    Need a new system set up? I’ll research, implement, and document it so your team can run with it.

  • I provide strategy, structure, oversight and management for content marketing across multiple platforms. I collaborate closely with creative teams and founders to ensure messaging, timing, and performance alignment.

    • Instagram (organic & UGC + affiliate)

    • Facebook & Meta Ads

    • Substack newsletters

    • Google SEO & content optimization

    • Campaign planning for digital launches & seasonal promos

    • Sponsored and Brand Content

    • Community & Challenge Offerings

    • Email strategy & calendar planning

    • Podcast production & promotion 

    Whether it’s guiding strategy or building the calendar, I help teams connect content to business goals.

WAYS TO WORK TOGETHER

Flexible Support That Meets You Where You Are

Fractional Operator / Chief of Staff

Full-time or Part-time team member and strategic execution partner to help you manage ops, priorities, and team flow.

Ideal for: founders and teams in growth mode or orgs without a full ops team

Retainer Support

Flexible ops support for founders who want ongoing, part-time execution alongside big-picture guidance. I plug in across weeks or months as an extension of your team — helping with whatever’s most urgent or important.

Ideal for: Founders and lean teams who need dependable, ongoing execution support — but don’t have (or want) a full-time ops hire.

Advisory Support

Ongoing thought partnership and operational guidance — without the bandwidth of full execution. You get a strategic sounding board for priorities, plans, and decision-making — async or in regular check-ins.

Ideal for: solo founders or teams who want sharp input without bringing on a full-time operator

Project-Based Consulting

Have a project that’s been on the back burner for weeks, months — maybe even years? I help you pick it back up, make a plan, and actually get it out into the world.

Ideal for: digital product launches, workflow overhauls, new offers, org shifts

In Their Words

  • "Lisa strikes that rare balance of being deeply supportive and incredibly effective — she’s a truly sharp operator, she is strategic, organized, and always a few steps ahead."

    Ashley M.

  • "A true professional, always finding ways to get things done. Without any hesitation, I would recommend Lisa for anything!!"

    Evan L.

  • "Lisa brings strategic vision and flawless execution — a rare combination that makes her the backbone of any team"

    Victoria A.

Let’s Connect

If you’re building something meaningful — and want clarity, strategy, and execution support from someone who’s been at the helm — I’d love to hear from you.